Sonia Rykiel & H&M Underwear Collection Launch
Posted in Events on Dec 2nd, 2009

H&M launched the lingerie collection that Sonia Rykiel designed for them.Sonia Rykiel and H&M underwear launch party was at Le Grand Palais, Paris.
(more…)
Lingerie covered
Posted in Events on Dec 2nd, 2009

H&M launched the lingerie collection that Sonia Rykiel designed for them.Sonia Rykiel and H&M underwear launch party was at Le Grand Palais, Paris.
(more…)
Posted in Events on Jan 23rd, 2009

The World’s Most Prestigious Lingerie Trade Show, the Salon International de la Lingerie in Paris, was set to be more glamorous than ever in 2009. The show which took place from Jan. 18-21 in Porte de Versailles. Gorgeous collections, impeccable designs,the show was breathtaking and unforgetable.
Posted in Events on Jan 6th, 2009

The finals of 2008 China Lingerie Model Contest held in Nanning last week. Champion Mou Guanhong (C), the first runner-up Zhang Yu (R) and the second runner up Cheng Yuting (L) pose for a group photo after the finals of 2008 China Lingerie Model Contest.
(more…)
Posted in Events on Nov 10th, 2008
Here are the creations for ‘Ordifen Cup’ 2008 Lingerie Innovative Design Contest at China Fashion Week. Who is the winner :)
(more…)
Posted in Events, Fashion Shows on Nov 6th, 2008
Elegant, fashionable, exquisite, Aimer creates beauty, conveys love and expresses their female charming with its original design which combines Oriental and Occidental cultures.
Posted in Events on Aug 22nd, 2008
Models walk the ramp after the launch of ‘Secret Curves’, an affordable luxury with impeccable quality Lingerie at Taj Lands End in Mumbai

Another hot photoshoot with Alessandra Ambrosio. She posed for her fashion shoot for the book called Supermodel Obsession, looking sexy as always.
She looked amazingly beautiful. The range of lingerie displayed was excellent. There is a style of undergarment for every mood. The full corset is more seductive because it showed the model’s gorgeous body while leaving the person to desire to see more. A few celebrities have praised the use of corsets to help tone the bodies and slowly narrow the waist over the years.
(more…)
Posted in Events on Apr 3rd, 2008

Triumph
From glamorous Godiva to exotic Isis, discover the faces of Eve in a timeless tale of seduction. Sexy and uninhibited, this show salutes the designs of 24 statement lingerie pieces with exotic gems from Lee Hwa Jewellery. A stunning diamond thong will be the dazzling highlight of the show.
How is a girl supposed to walk elegantly in a diamond encrusted thong? Even if the sparklers don’t scratch, the apprehension at wearing $168,000 worth of Lee Hwa gemstones – albeit hidden – will make a girl nervous.
But that’s exactly what Triumph will be showing at the Singapore Fashion Festival as part of its Viva La Eve show, which aims to “present the many faces of Eve in a timeless tale of seduction”.
With exotic flowers, birds of paradise and even “mystical pythons”, just the setting of the show promises to be a spectacle. Not that it will distract from the lingerie itself, presented as different faces of women.
There will be Lady Godiva, who rode naked through the streets of Coventry in England 1,000 years ago, covered only by her long hair. She will be represented in a lingerie collection in girlish shades of white and pastel pinks and blues.
Posted in Events on Apr 2nd, 2008
Looking after your body as well as the environment is sloggi Future, their first organic cotton collection. With an extensive range of styles for men and women, this range feels great thanks to the special, medically tested, mix of soft cotton with elastane. It looks fantastic too in white with silver grey piping and taupe with natural.
If the touch of stretchy, second skin microfibre in simple styling is more your idea of perfect comfort then sloggi Soft in black, white or beige will be your new underwear essentials. Sleek and uncomplicated, the 3 bras, 2 briefs and strappy top are in a very soft material that has the added benefits of being fast drying and bacteria resistant.
The men are also treated to a new modern classic range with sloggi men iWear. Here, cotton with Lycra elastane makes midi, hipster and shorts (each sold in twinpacks) where the emphasis is on elegant style and perfect comfort.
(more…)
Posted in Events, Fashion Shows on Mar 29th, 2008

Robin Antin’s Pussycat Dolls lingerie collection closed L.A. Fashion Week yesterday in a flesh-filled spectacle concert–cum–fashion show. Wonder if they’re taking cues from Rock & Republic? (Or Ashley Dupré?) The Dolls are hoping to fill the void left by Victoria’s Secret, now that the lacy-underthings giant is aiming to de-sexify a bit.
Antin put the Pussycat Dolls together, and considering she succeeded in launching them from cabaret-burlesque act to pop stardom, we don’t doubt her ability to rack up an audience the way Victoria’s Secret has. She’s already got front-row star power: P. Diddy, Dr. Dre, and Nelly attended yesterday.
And sure, we could all use some new skivvies. But the Dolls’ latest target audience is the nation’s tweens, as evidenced by the CW’s latest girl-band-making reality show, Girlicious. Anyone else a little, er, uncomfortable at the idea of young girls rocking some of these thongs? Because we kinda are! Fingers crossed these are marketed to the 18-to-34 group.
(more…)